Challenge
Outside for Business needed a single hub to give sales teams easy access to brand info, key demographics, and marketing efforts.

Solution
Wireframed and built a centralized website, securing cross-team buy-in. Launched the platform and developed a 2.0 version to enhance usability and functionality

Impact
Streamlined sales workflow, improved brand consistency, and provided a seamless resource for data-driven decision-making, strengthening business partnerships.